Editor’s Note: This following marketing advice works, according to appraisers and home inspectors.
Appraisers
Good advice is to go after clients who really need your services and who are truly depending on your work product. Create a professional image and work product: website, business cards. Pay attention to how you present yourself- create and polish a 30-second…
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Editor’s Note: Diversification is one of the keys to survival and prosperity in the new real estate world. Busy or not, right now is the best time to begin laying the groundwork for future success. Building Business: What’s Next? By Lore DeAstra, MBA, SRA, CDEI Most appraisers have been on a roller coaster ride unlike...…
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If you work with Appraisal Management Companies (AMCs) or are willing to keep an open mind about it, here are several key points on how to find the best companies to work for and how to make more money with less struggle, according to one appraiser who is doing just that.
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Editor’s Note: One appraiser with considerable experience as an “ordering agent” for lenders- a kind of AMC, has practical advice for fellow appraisers on the effective use the “conditional decline” to get more high-paying orders.
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Editor’s Note: In this story, USPAP instructor Bryan Reynolds offers some solid advice on making the best of what can be a difficult situation: dealing with an attorney and going to court.
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Editor's Note: Most appraisers know how to be form fillers but an appraiser who is a good businessperson also, is harder to find. Here are some tips from the field.
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The real estate business is evolving and starting to become Internet-centric. Ten years ago most clients didn't touch the Internet before buying, today over 80 percent do. Today's real estate professionals not only have to have a website, they need a website that ranks well on the search engines. If you’re still spending money on…
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Editor’s Note: “Appraiser Coach” Dustin Harris says cutting the time it takes to appraise does not necessarily mean cutting corners-in fact, he says, there are ways to save time and increase quality.
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Most appraisers cringe at the very mention of “marketing.” If you played word association with a group of appraisers using “marketing” as the target, they’d throw out “waste of time,” “snake oil,” “corporate suits,” and so on. They might even suggest some unprintable words and phrases. Very few in the group would say, “The single…
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