The home inspection business is different than any other business because you typically don’t meet your client until after he/she hires you. This means that growing your business is almost all marketing and very little sales. A key part of successful marketing is your home inspection brochure. Since your client won’t get to meet you…
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It all starts with a phone call. A prospective homebuyer/seller calls about your services and fees. The impression your firm makes over the telephone, in large part, will determine whether the caller hires you.
Bill and Jeanne Sutton run the Bay Colony Home Inspection Co. in Milton, Mass. – one of the best in the business.…
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